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Tuesday Mar 26, 2024
Tuesday Mar 26, 2024
Dread. Ick. Cringey. Gross. Pushy. Sleazy.
^ These are all real responses I’ve gotten when asking female entrepreneurs to tell me their gut reaction to the word “sales”.
You know you need to sell your offers, but you really don’t enjoy it. It feels forced and uncomfortable. And that’s a problem because if you don’t enjoy selling, you won’t do it.
At best, you’ll sell inconsistently. You’ll launch the occasional promotion or Black Friday offer. You’ll rely on referrals. You’ll rely on people to come to you.
That’s not necessarily a bad thing (referrals are great! inbound marketing is great!), BUT it does greatly reduce the amount of control you have over your revenue. Today’s conversation is about taking back that control.
Click play to learn:
Where this resistance to selling comes from and why it’s overwhelmingly common in women
How that plays out in every aspect of your business, from PR and marketing to client communication, referrals, and networking
The #1 mindset reframe you need to sell more effectively
And because I know you don’t need another person telling you to “make sales fun!!” without actually telling you *how* to do that…
We’ll wrap up with some practical advice to turn selling from necessary evil to genuinely enjoyable (no affirmations required).
Ready to flip your internal narrative on its head? Click play on this episode!
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→ FULL SHOW NOTES
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Connect with Meg:
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Tuesday Mar 12, 2024
Tuesday Mar 12, 2024
Let’s talk about LinkedIn.
I know this is a platform some of you listening associate more with your 9-5 days than entrepreneurship. But for those of you who are tired of fighting with the Instagram algorithm, LinkedIn is a great, low-stress alternative.
The goal of this show is never to tell you what you “should” be doing, but to give you options. And LinkedIn could be just what you need to market your business with more peace and profit this year!
My guest is Simi Awokoya, a career and personal brand coach for women of colour. She’s helped 100s of women use their personal brand to book more clients and attract income-generating opportunities like brand collaborations and speaking engagements. She has been featured in Forbes 30 under 30, Financial Times, and the British Prime Minister.
Simi’s goal is to help more Black women thrive in their careers and live their lives on their terms. A big part of how she does that is through her LinkedIn Lifestyle strategy that’s led to thousands of email subscribers, booked out coaching spots, and being booked by global brands like Uber, Deliveroo, Meta, and Google for speaking engagements and brand sponsorships.
She does all of this by marketing her personal brand on Linkedin in just 1 hour a week…and now she’s sharing how you can do the same.
Click play to learn:
How to create read-your-mind content that converts cold leads into clients
How to build a personal brand on what feels like a corporate platform
The exact content formula Simi uses to get 10 DMs a day from qualified leads
Your 3-step plan to book your first paid speaking gig
→ FULL SHOW NOTES
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→ FREE Conversion Crash Course
For online business owners who want more consistent, reliable sales, this free 2-week email series will help you land more clients and better serve your current ones!
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Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!
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Copywriting and Consulting Services
Tuesday Mar 05, 2024
Tuesday Mar 05, 2024
What if the answer to growing your business isn’t to launch more offers, add more marketing strategies, or build a bigger team?
It seems counterintuitive, but most of us are so busy trying to juggle 50+ different things at once, we forget the power of doing a few things really damn well.
Today’s conversation is all doing less, better. We’re breaking down how to identify your most needle-moving tasks, align your everyday actions with your big vision, and build a sustainable business that fuels your dream lifestyle.
Krystle Church is a full-time world traveller, host of the Freedom Found Podcast, and CEO of the KC Copy Studio, where she helps modern brands and ambitious entrepreneurs hit their stretch goals.
The KC Brand has served hundreds of clients + customers globally through a blend of research-backed copywriting and business mentorship programs serving emerging to multi-6 figure copywriters.
If you’ve been craving a simpler, more peaceful business where you don’t have to trade your time for money…this episode is for you!
Click play to learn:
How to align your everyday actions with your big vision
The #1 skill you need to grow your business in 2024
How to stop overworking and simplify your marketing, offer suite, and team
The 10-minute exercise that will help you create massive shifts in the next 90 days
How Krystle runs her multi-6-figure business on part-time hours
→ FULL SHOW NOTES
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→ FREE Conversion Crash Course
For online business owners who want more consistent, reliable sales, this free 2-week email series will help you land more clients and better serve your current ones!
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Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!
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Connect with Meg:
Visit the website
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Join the Savour & Celebrate Newsletter
Copywriting and Consulting Services
Tuesday Feb 27, 2024
Tuesday Feb 27, 2024
Does the thought of “showing up” and “being visible” in your business make your skin crawl? Maybe you feel exhausted just thinking about all the platforms you’re supposed to be on. Or maybe, like me, the idea of “showing up consistently” makes you roll your eyes.
Well, friend, you’re in the right place. Today’s conversation is all about how to stay visible without burning yourself out…or burning your business to the ground.
I’m joined by my dear friend Chrissy Mellinger: a Business Strategist and Coach for women entrepreneurs. Chrissy’s unique human-first approach to business helps her clients enjoy all aspects of life—both inside and outside of their business.
Chrissy has over 12 years of strategic, project management, and leadership experience, along with degrees in Finance, Economics, and Business Management. Not only is she an immensely qualified marketing expert but she’s also super fun and down-to-earth and genuinely one of my favourite people ever.
One of the things I love most about Chrissy is her unique way of blending the intuitive side of business with super-tactical strategies—and that’s exactly what she does in today’s episode.
Click play to learn:
The human-first approach to visibility
How to distill your big vision into concrete marketing goals and metrics
Active vs. passive marketing strategies + how to protect your energy
How to choose the best strategy for your personality, business goals, and bandwidth
What to do if you feel like you’re showing up but not seeing results
→ FULL SHOW NOTES
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→ FREE Conversion Crash Course
For online business owners who want more consistent, reliable sales, this free 2-week email series will help you land more clients and better serve your current ones!
––––––––
Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!
––––––––
Connect with Meg:
Visit the website
Say hi on Instagram
Join the Savour & Celebrate Newsletter
Copywriting and Consulting Services
Tuesday Feb 13, 2024
Tuesday Feb 13, 2024
Whether you’re single or in a relationship, whether you work with your loved ones or you just want to feel more supported and understood…we’ve got you covered in this episode.
Karina Daves is a relationship coach who teaches women how to enjoy more satisfying partnerships. Leveraging her experience as a former social worker and adjunct professor of women’s studies, she teaches women how to strategically evaluate their personal identity, values, and standards so that they can elevate their relationships and themselves.
Karina’s work has amassed more than 240,000 followers across her social media platforms, and her videos have reached close to 25 million people this month alone. And now she’s sharing her wisdom with you!
Don’t miss this episode!
Click play to learn:
How relationship tension could be holding you back from making more money
Real talk on what it’s like to be the breadwinner
What you need to know before hiring your husband (or friend or sister)
How to deal with family members who don’t understand what you do
Advice for combatting loneliness as an entrepreneur
How to be proactive about making time for the people that matter most
→ FULL SHOW NOTES
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→ FREE Conversion Crash Course
For online business owners who want more consistent, reliable sales, this free 2-week email series will help you land more clients and better serve your current ones!
––––––––
Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!
––––––––
Connect with Meg:
Visit the website
Say hi on Instagram
Join the Savour & Celebrate Newsletter
Copywriting and Consulting Services
Tuesday Feb 06, 2024
Tuesday Feb 06, 2024
“Know, like, trust is dead.”
Do I have your attention? Good, because today we’re tackling a much-neglected topic in the online business world: cold leads.
A lot of marketing advice (especially for women, let’s be real) is very warm lead-centric—it’s all about nurturing, providing value, and building relationships. And all of that is great! But it’s also time-consuming.
Wouldn’t it be easier if someone just stumbled onto your website and immediately signed up to work with you? Our guest today is going to show you how to make that possible.
Jasmine Haitalani is the founder of Highflier Powerhouse, an agency that specializes in creative direction, web design, and brand design to help her clients become industry leaders and make an additional $100k.
Click play to learn:
How to attract and convert leads through visual selling
Why Pinterest should NOT be your first brand-building step
Surprising places to find inspiration for your brand
Why you should prioritize cold leads > warm leads
The most important factor for building a powerhouse brand
Why transparency is so crucial in your sales process
How to ethically counter common time + price objections
→ FULL SHOW NOTES
––––––––
FREE Conversion Crash Course
For online business owners who want more consistent, reliable sales, this free 2-week email series will help you land more clients and better serve your current ones!
––––––––
Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!
––––––––
Connect with Meg:
Visit the website
Say hi on Instagram
Join the Savour & Celebrate Newsletter
Copywriting and Consulting Services