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Episodes
Tuesday Dec 19, 2023
Tuesday Dec 19, 2023
Are your goals making you miserable?
Hot take, but I don’t think having a crystal clear vision for your business is the be-all-end-all some people make it out to be. In fact, there’s plenty of evidence that shows that goal-setting may be doing more harm than good…
Tune in to this week’s episode to hear an alternative perspective on how to have a happier, healthier time chasing your goals next year!
→ FULL SHOW NOTES
Click play to learn:
The unexpected consequences of setting big, ambitious goals
3 goal-setting tips for a more PEACEFUL 2024
The #1 mindset shift that changed my business
Why I’m intentionally slowing down next year (and how you can too!)
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Tuesday Dec 12, 2023
Tuesday Dec 12, 2023
So many of us want to make a positive impact through our businesses, but what does that look like in practice? How can we raise our voices for change?
Lauren Tilden is a marketing coach for creative small business owners who want to get out of their own way and create a business that makes an impact AND sustainable income.
After eight years in corporate marketing, Lauren quit her great-on-paper job and started selling her handmade calligraphy greeting cards in her mom’s retail store. A lot of ups and downs later, Lauren now owns two creative businesses and hosts the Making Good podcast for small business owners.
Click play to learn:
How to make conscious buying decisions and vote with your wallet
Powerful ideas to give back through your business (that don’t involve donations!)
3 ways to incorporate your values in day-to-day business operations
How to speak up for what you believe in…even when it’s scary
→ FULL SHOW NOTES
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Wednesday Dec 06, 2023
Wednesday Dec 06, 2023
“Just share your story!” is one of the worst things you can say to any entrepreneur….and our latest guest is here to tell us why.
Heather Rameau is a Personal Branding and Storytelling Coach for female solopreneurs. As the founder of StoryTellHer, she empowers women to build their brand and share their story so they can connect with others, show up confidently on social media, and market their business in a way that feels good.
Stories are a fundamental part of who we are as humans AND as business owners. In this episode, we’re breaking down how to share your story with confidence (even if you feel like it’s basic/boring) and craft a narrative your audience will connect with!
Click play to learn:
A simple 3-part formula to tell better stories
How to mine your backstory and everyday life for storytelling GOLD
A quick litmus test to determine which stories are worth sharing (and which ones to avoid 😬)
Heather’s biggest hack to instantly supercharge your storytelling
Plus the MOST powerful factor in building a stand-out brand (this + storytelling = 🤯💸)!
→ FULL SHOW NOTES
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Tuesday Nov 28, 2023
Tuesday Nov 28, 2023
We all want our websites to be beautiful…but it’s equally important to have a strategy behind the pretty design. Today’s guest is here to show us how to make your website work harder so you don’t have to!
Corine Pettit is a Strategic Website Designer for online service-based entrepreneurs and educators. In an era of “pretty” websites that sit around collecting dust, Corine uses her strategy-first approach to design websites that crush industry standards.
This is a really fun conversation because you get to hear about how to improve your website from a layout, design, AND copywriting perspective. We get super tactical about small tweaks that will have a BIG impact on your conversions (including one of my fav topics: buttons!!).
No need to outsource–these are super easy changes you can make on your own in the next 30 minutes!
You’ll also get to hear Corine’s story, why she left behind her engineering career to pursue web design, and how one fateful trip to Applebee’s changed her life forever…
Click play to learn:
The powerful (and unexpected) metric Corine tracks to measure her work-life balance
What you need to know BEFORE redoing your website
Common website mistakes and how to fix them in <5 minutes
How to use the “distracted squirrel mentality” to boost your conversions
What is a website finish line and why do you need one?
→ FULL SHOW NOTES
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Tuesday Nov 21, 2023
Tuesday Nov 21, 2023
If you’re in a transition period, this one’s for you!
Today we’re talking about what comes *after* burnout – when you know something needs to change, but you’re not sure what. It’s time to make some BIG DECISIONS and figure out what you want next.
I’m joined by Greer Frances: Creative Director, Branding Expert & Trauma-Informed Worthiness Coach. Over the past decade, Greer has started FIVE different businesses and she’s currently in the middle of her own brand transformation (which will be live by the time this airs!).
Click play to learn:
Simple changes you can make to get out of a creative rut
How to drastically change your relationship with your business in 20 minutes a day
A 5-minute fix to maintain better boundaries
How to make BIG DECISIONS + figure out what you want next
→ FULL SHOW NOTES
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Tuesday Nov 14, 2023
Tuesday Nov 14, 2023
Welcome to a self-care conversation that doesn’t involve meditation, yoga, or soaking in a long, hot bubble bath (baths are gross and I will die on this hill)!
Today I’m sharing a simple, two-minute practice you can use to take better care of yourself.
This convo is ESPECIALLY relevant if you’re going through a season of stress or overwhelm, but even if your life is going great right now this is still a great practice to incorporate into your day.
Click play to hear:
Behind the scenes of my life/business during the wild-ass year that has been 2023
What the standard self-care advice gets wrong (this is seriously messed up)
How to take better care of yourself in just two minutes a day
→ FULL SHOW NOTES
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Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!
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Connect with Meg:
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Copywriting and Consulting Services